In a world where the roar of engines and the scent of burning rubber signify the epitome of high-octane excitement, the realm of Formula 1 has long been a bastion of male dominance. But hold onto your red leather pencil skirts, ladies, because the winds of change are blowing – and they carry with them a hint of rose gold and the promise of empowerment. You see, I’ve been delving into the opulent world of luxury cars since 2015, but something groundbreaking caught my eye recently, something that merges my love for speed with my passion for an extravagant lifestyle and, surprisingly, makeup. It’s a desperate marketing strategy targeting the young to think makeup is gonna inspire women to join a Formula 1 team. It’s like comparing a Bentley to a Lamborghini. It really doesn’t make sense, or does it?
Why Make-Up – For Formula 1
Yes, you heard it right – makeup. But not just any makeup. We’re talking about British beauty giant Charlotte Tilbury partnering with the F1 Academy. This isn’t your usual sponsorship deal. It’s a dazzling collision of worlds where beauty meets the beastly power of motorsport, all to champion a cause close to my heart: propelling female drivers into the limelight of Formula 1.
Let’s talk about walking in those high-waisted, red leather skirts, shall we? It’s not just a fashion statement; it’s a battle armor against the world, especially when the menopause bulge decides to be more stubborn than a stain on your favorite blouse. And when you cinch it with a belt of the same fiery hue? It’s not just a look; it’s a statement. You’re not just walking; you’re strutting with the confidence of a woman who knows her worth and isn’t afraid to show it.

And why red, you ask? Because choosing a red lipstick is like choosing your persona for the day – bold, unapologetic, and impossible to ignore. Just like the drivers of the F1 Academy, makeup symbolize a refusal to be sidelined, a declaration of presence. This is the elegance that doesn’t just whisper; it roars.


F1 Academy
The F1 Academy is a game-changer, offering these young women not just more track time, but a comprehensive support system to fuel their journey to Formula 3 and beyond. It’s a testament to the fact that, although the motorsport world has seen only five female F1 drivers in its history, the future is bright – and decidedly female.
With 40% of F1 fans being women and 80% believing in the imminent arrival of female drivers in F1, the time for change is now.
Gracie Opulanza, a name synonymous with luxury and defiance, has been pioneering this very ethos. By reviewing the likes of Ferrari, Bentley, and Rolls Royce through the lenses of makeup, hotel stays, and fashion trends, Gracie has been challenging the status quo and advocating for women to take their rightful place behind the wheels of luxury cars.
And now, Charlotte Tilbury steps onto the track, becoming the first beauty brand to sponsor the F1 Academy – a beacon of progress in a sport that’s ripe for transformation. This partnership isn’t just about slapping a logo onto a racing car; it’s about spotlighting the achievements and careers of 15 young female drivers, aged between 16-25, and showcasing the boundless opportunities motorsport has to offer women.
Picture this: a crimson and rose gold motorsport car, racing down the track, its sides emblazoned with the iconic ‘Hot Lip’ symbol in various shades of lipstick. This isn’t just a car; it’s Lola Lovinfosse’s chariot, operated by Charlotte Tilbury, carrying the mantra ‘Makeup Your Destiny!’. It’s a moving billboard of empowerment, challenging every stereotype and proving that speed knows no gender.


Susie Wolff MBE
Susie Wolff MBE, a pioneer in her own right, encapsulates this mission perfectly. The F1 Academy isn’t just about racing; it’s about shattering ceilings, breaking barriers, and inspiring young women to dream big. It’s about transforming access to a sport that has, for too long, been an exclusive boys’ club.
This partnership between Charlotte Tilbury and the F1 Academy is more than a sponsorship. It’s a statement, a movement, a rallying cry for young women everywhere to take the wheel, to chase their dreams without fear. It’s about showing the world that the race track is as much a place for women as it is for men, and that our passion, determination, and talent know no bounds.
So, as I sit here, dressed in my red leather skirt, ready to take on the world, I can’t help but feel a sense of pride and excitement for what the future holds.
The F1 Academy, powered by the vision and support of Charlotte Tilbury, is not just racing towards a more inclusive future; it’s leading the charge. And for every young girl out there with dreams of speed and glory, know this: the track is yours for the taking. Your destiny is not just to participate but to dominate, to make your mark and show the world the true meaning of speed, beauty, and power.
In this journey, makeup isn’t


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