Knitwear has had a huge makeover in the last two years. How can we wear it supporting a more sustainable fashion approach? Knitwear lasts for years but how can you wear it without looking like a sheep? At Paris, last week designer Maria Aristidou gave a cutting edge for both men and women.


Even though it is a MenStyleFashion week for men, it seems the women are taking over and capturing the market. Must be cheaper regarding showcasing your female collection? That I am not so sure! Also less demand regarding how many are showcasing!


Maria Aristidou SS2020 knit couture collection is, in every respect, inspired by the Art Deco movement of the early 20th century, when the need for change following World War One spread in all aspects of art and design. From buildings to furniture, jewellery, fashion and everyday objects.

Similar to the Art Deco movement the collection combines bold styles with fine craftsmanship and rich materials representing luxury, glamour and exuberance. 

Maria Aristidou SS2020 – Knit Couture Collection

Maria Aristidou’s BOLD collection, guided by the essence of shape to form clean, geometric designs with vivid colours and vibrant patterns using knit fabrics, represents a challenge for both men and women to deviate from the norm, be BOLD and dive into the fascinating abyss of Art Deco inspired shapes and colours of knit couture.

The magic of knitwear inspired the designer to first explore and then create, using luxurious threads and elaborate techniques, various knit patterns.


The craftsmanship of detailed hand embroideries adds to the uniqueness of Maria Aristidou’s fabric collections for the couture evening and accessories.


The process of each collection production starts from the fabric design. Yarns such as wool, viscose, lurex, cotton, silk and velvet (depending on the season) are ordered from France and Italy.  Then, a series of patterns are designed in great detail followed by a series of tests to decide on the yarns to be used for each pattern, how thick or thin the fabric will be, colour sampling combinations, hand-embroidery design testing, quality and durability checks etc.  The whole design and production processes take place in Cyprus.

Check out the next page for more of this collection.

Prev1 of 2