Tweed fashion is all the rage right now. At Spitalfields Market I noticed Charlotte and Paul who not only sell the products but live the aviator tweed style. I’m always bemused at why so many designers who don’t wear what they sell.
Why are they both wearing what they are selling?
When you are marketing fashion, it is so important to wear what you are promoting. It gives the customer a clear example of how powerful the look can be and how to style your image. Fashion is all about your take on a particular era. These two certainly created a scene that one had to be part of.
This store has great variety of tweed clothing and very affordable. Trust me you won’t miss these two when browsing for tweed.
Also the gorgeous vintage shop of accessories, owned by Bella is a clear example of how you can style your room in a particular era. She also was living the vintage style by dressing into what represented her store. These two stores represent the power of living the very style you love and it’s so fashionably refreshing to see.
Get down to Spitalfields and be inspired by these two stores. They promote that fashion image and living the style is an art all on its own.